3 Important Trends for Sports Marketing in China
The Business of the Olympics
Eileen Gu cashed in 200 million RMB from global brand sponsorships
Eileen Gu to Serve as Ambassador for U.S. Winter Olympic Bid
China-Pro Sports, Page 17
Olympic Skier Eileen Gu Is China's Hottest Commodity
California-born Olympian Eileen Gu now working for Salt Lake City Olympic bid committee
US-Born Chinese Freeskier Eileen Gu on 2022 TIME100 List Will be an Ambassador for Salt Lake City Olympic Bid - SnowBrains
Eileen Gu defends China's internet freedom. Her message is censored. : r/technology
How Eileen Gu made over US$30 million in luxury endorsements – the Chinese Winter Olympics ski star broke bank as the face of Tiffany & Co. and Louis Vuitton in 2021
China's Eileen Gu Enrages Nationalists by Taking U.S. Olympics Role